Carolina Country Music Fest partners with iconic outdoor lifestyle brand

MYRTLE BEACH, SC (WMBF) - If you need more reason to be excited about the Carolina Country Music Fest, a new partnership is bringing an iconic outdoor lifestyle brand to the fest.

CCMF is partnering with Field & Stream, a brand founded in 1871 and currently co-owned by country music stars Eric Church and Morgan Wallen. Field & Stream is known for inspiring hunters, anglers and outdoor enthusiasts.

As part of the partnership, Field & Stream will be out at CCMF to showcase its brand, offer promotions and chances to win exclusive merchandise and highlight the brand’s own upcoming festival, the Field & Stream Music Fest. Fans will also have access to special rates for that festival, which will happen in October in Winnsboro, according to a news release.

CCMF said the partnership will help deliver an unforgettable weekend for fans from near and far.

“We’re thrilled to partner with Field & Stream to offer fans an exclusive look into the outdoor brand,” Southern Entertainment’s Bob Durkin said. “By blending the excitement of live music with the beauty of the outdoors, we’re creating unforgettable memories for attendees.”

CCMF runs from June 6 through June 9 at the Burroughs and Chapin Pavilion Place in Myrtle Beach.

This year’s event is sold out, but fans can still buy and sell tickets through CCMF’s official ticket exchange.

Click here for the fest’s full lineup.

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